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In the News Reader Forum: 5 Key Steps to Leveraging Buying Power Among Wireless Telecom Carrier Partners
Reader Forum: 5 Key Steps to Leveraging Buying Power Among Wireless Telecom Carrier Partners
Written by Adam Cummins November 28, 2011
Senior Associate Adam Cummins discusses the importance of utilizing wireless telecom carrier partnerships to tap into leveraged purchasing power in this byline article. Sample excerpt: “As the heat of competition among wireless carriers in the United States increases, partnerships and joint ventures continue to grow as well. Such partnerships may involve tier-one carriers partnering with disruptive market entrants (e.g., cable operators, nontraditional carriers) for the purchase of airtime and capacity for resale, in lieu of making extensive capital investments on their own. One often-overlooked benefit of such partnerships is the collective buying leverage that established carriers and disruptive entrant partners may be able to realize together. Focusing on a few key strategic sourcing and category management fundamentals can help to ensure that those benefits are realized and maximized.”
